Press
The mark, and how to use it.
Boilerplate, assets, and the specifications behind them. If you need something that is not here, write and we will send it.
Boilerplate
SigmaClava is the human experience research house of Maison TergaDo. The house researches, designs, and builds the systems people will live, learn, feel, and create inside. It begins from the human, not the machine. Where its research becomes commissioned work, it is delivered through Point It Here, SigmaClava’s development division for commercial engagements. SigmaClava LLC is a Texas company.
One line SigmaClava is the human experience research house of Maison TergaDo.
The name
The name is written SigmaClava in prose: one word, capital S, capital C, no space and no hyphen. The set wordmark is ΣigmaClava, the initial S rendered as a Greek capital sigma in STIX Two Text semibold. Do not reproduce the Σ-initial form in body text, and do not substitute a Latin capital E or a summation sign for the sigma.
The house is referred to as the house or SigmaClava, not as a studio, an agency, or a lab.
Assets
- The emblem lives on dark grounds. Do not place it on light or bronze grounds.
- Do not stretch, recolour, add effects, shadows, or gradients, or use the emblem as a repeating pattern.
- Below 28 pixels, use the roundel instead of the full emblem.
- The emblem’s gold (#BFB496) is reserved for the artwork itself, never for text.
- Clear space around the mark is at least the height of the wave at its base.
Palette
- Midnight #0C1220 Dark grounds. The house’s ink.
- Paper #F7F5F0 Light grounds. Never pure white.
- Bronze #9A7B3F Rules, marks, and accents on dark.
- Bronze deep #7A6132 The same accent where it must carry text on paper.
- Moon #E8E4DA Text on dark grounds.
- Gold #BFB496 The emblem artwork only. Never text.
Typography
- STIX Two Text Display and headings
- Semibold. The Σ in the wordmark is native to the face.
- Instrument Sans Prose
- Regular and medium.
- Spline Sans Mono Labels, indices, fine print
- Regular, tracked out, uppercase for labels only.
All three are open-licensed and served from this domain. How the site itself is set is described in the colophon.
Describing the programs
The house runs four programs of inquiry. Short descriptions, cleared for quotation:
- Companionable Intelligence
- How AI presences earn a place in family life: emotional regulation, trust, boundaries, and presence design.
- Neurodivergent-First Design
- Interfaces and systems designed from AuDHD and neurodivergent cognition outward, rather than retrofitted.
- Learning as Experience
- AI-shaped curricula and learning environments that adapt to the child, not the child to them.
- Sensory & Ambient Wellbeing
- How environments, media, and machines can lower the human nervous system’s cost of living.
Please do not write
- That an entry marked Perspective is a research finding. Those are argued positions on questions the house works near; each one says so on its face. Findings come from the programs and are labelled with the program they came from.
- That any study described on the research pages has been run. Those are illustrations of method, and each page says so.
- That the house builds products. It builds systems as research, and delivers commissioned work through Point It Here.
- That it is an AI safety or alignment organisation. Its subject is human experience; its governance standard applies to its own systems.
Press correspondence goes through the correspondence form, and is read promptly.